Country of origin food labelling

If you sell food in retail stores in Australia, new Country of Origin Labelling (CoOL) laws apply to your products from 1 July 2016.

Businesses will have time to adjust over a two-year transition period. This means food products packaged up until 1 July 2018 can be sold without the new labels.

The Australian Competition and Consumer Commission (ACCC) has published guidance on the new origin labelling rules for food to help businesses comply with the new requirements – Country of Origin Food Labelling. It has also released more general guidance covering both food and non-food products – Country of origin claims and the Australian Consumer Law.

The ACCC is expected to release revised guidance in March 2017, to reflect changes to the country of origin safe harbour defences contained in the Competition and Consumer Amendment (Country of Origin) Act 2017.

Country of origin labelling for food forums

Country of origin labelling for food forums were held around Australia in March 2017.

Below you will find the slides from the presentation given at the forums, along with a fact sheet hand out:

View a video presentation with an accompanying voiceover:

Presentation video transcript

The ACCC will be holding a country of origin labelling for food webinar on 22 June 2017.
Register for the CoOL webinar.

How to get the new labels

Your business will have two years until the new labels are mandatory but you can start designing your own new labels now, or use the Country of Origin Labelling online tool to generate labels for you.

To design your own new labels, you’ll need to:

CoOL Style Guide video

CoOL Style Guide video transcript

How to get the new labels using the online tool

To generate your new labels with the online tool, you'll need to answer a series of questions about your food product. This information will help you choose the right label. More information is available on the CoOL tool webpage.

Access our resources below to find out more about food labelling.

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